01
Shape the B2B strategy
Build and execute the yearly marketing plan and budget, and lead go-to-market strategies for new features and product launches.
B2B & C2C Marketing · Automotive
Victor Almeida
I work across B2B & C2C marketing with automotive professionals and Private buyers and sellers. Standvirtual, part of OLX Motors.
CompanyStandvirtual · OLX Motors
SegmentB2B & C2C
BaseLisbon, Portugal
ExperienceDealers · Private Buyers and Sellers
07
years in automotive marketing.
03
roles with growing responsibility.
100s
of webinars and workshops with dealers across the country.
01 — What I do
The day-to-day.
02
Run multi-channel campaigns
Own our B2B communication across the board—from sales collateral, case studies, and PR to social media and content.
03
Collaborate across teams
Work closely with product and sales, as well as our in-house specialists (CRM, performance marketing, SEO) to make sure we’re all rowing in the same direction.
04
Build industry presence
Drive thought leadership by getting our senior leaders visible at industry events, in the media, and on social platforms.
05
Manage events & agencies
Plan everything from small client workshops and webinars to large-scale industry events, while managing our day-to-day relationships with creative and production agencies.
06
Enable the sales team
Keep our sales teams equipped with the right B2B marketing tools, messaging, and product education to help them succeed.
07
Measure what matters
Use data and market research to track campaign performance, monitor competitors, and report key brand loyalty and satisfaction metrics to senior management.
02 — Experience
One company. Three roles.
2022 —
Marketing Specialist
Standvirtual & OLX Motors- Shape the B2B strategy: Build and execute the yearly marketing plan and budget, and lead go-to-market strategies for new features and product launches.
- Run multi-channel campaigns: Own our B2B communication across the board—from sales collateral, case studies, and PR to social media and content.
Click here to collapse
- Collaborate across teams: Work closely with product and sales, as well as our in-house specialists (CRM, performance marketing, SEO) to make sure we’re all rowing in the same direction.
- Build industry presence: Drive thought leadership by getting our senior leaders visible at industry events, in the media, and on social platforms.
- Manage events & agencies: Plan everything from small client workshops and webinars to large-scale industry events, while managing our day-to-day relationships with creative and production agencies.
- Enable the sales team: Keep our sales teams equipped with the right B2B marketing tools, messaging, and product education to help them succeed.
- Measure what matters: Use data and market research to track campaign performance, monitor competitors, and report key brand loyalty and satisfaction metrics to senior management.
2020 — 22
Product Marketing Specialist
Standvirtual & OLX MotorsSupported product launches and go-to-market initiatives for new features and commercial priorities across Standvirtual & OLX Motors.
Main contributions- Helped develop and execute go-to-market strategies for new launches and product initiatives.
- Created product-focused content including landing pages, presentations, brochures, and video assets.
Click here to collapse
- Supported sales enablement through training materials, product communication, and internal alignment.
- Worked across teams to improve market readiness, adoption, and communication effectiveness.
2019 — 20
Junior Marketing Assistant
Standvirtual & OLX Motors- In my position as a Junior Marketing Assistant, I supported the marketing team in various operational tasks to facilitate smooth campaign execution.
- My responsibilities included assisting in the creation of marketing collateral, coordinating logistics for events, and maintaining the marketing calendar.
Click here to collapse
- I gained valuable experience in social media management, email marketing, and analytics, contributing to the overall success of marketing initiatives.
- This role allowed me to develop a strong foundation in marketing principles and practices while actively participating in team projects and learning from senior marketing professionals.
03 — Events
From workshops to the sector's biggest stage.
I plan and coordinate automotive events at different scales: workshops and Standvirtual Academies across Portugal, from north to south, and Alta Rotação — Standvirtual Summit, our major annual industry gathering.
600+
industry professionals in one auditorium at Alta Rotação.
20+
national and international speakers at the summit.
04
Prémios Standvirtual categories, decided on data.
Alta Rotação · Estoril Congress Centre · February 2026
See the coverage ↗
Standvirtual Academies
Learn, share and connect the industry.
Standvirtual Academies travel across Portugal, from north to south, creating space for practical learning, experience sharing and networking among leading local automotive operators.
Standvirtual Academies · Portugal · learning, sharing & networking
04 — Skills
Tools and languages.
I would rather build something new than optimise something old. This page was written, designed and animated by me.
Design and video
Graphic designAdobe PhotoshopVideo editingAdobe Premiere ProCampaign assets
AI, day to day
ChatGPTClaudeAgentsGenerative videoGenerative imageryWorkflow automationPrototyping
Languages
Portuguese — nativeEnglish — fluentSpanish — conversational